The Company — Our Story

From the track to the street.

TDR began with a passion for motorsport.

Motorsport heritage

Before it was a company, it was an obsession with performance — with what happens when a machine is pushed to the very edge of what it can do, where victory is decided in hundredths of a second and nothing but the truth survives. Racing is an unforgiving teacher. It rewards precision, punishes compromise, and leaves nowhere to hide a weakness. That discipline became our foundation.

In 2003, we set out to take everything the track had taught us and turn it outward — from competition to everyday life. The same pursuit of performance, reliability, and engineering at the limit that wins races could, we believed, transform the ordinary machines that millions of people depend on. So we began developing high-performance technologies and solutions for human personal mobility vehicles — the scooters and motorcycles that carry people to work, to family, and to a living.

More than 23 years later, that passion has reached further than we imagined. Our products have touched the lives of over 70 million riders — seventy million ordinary journeys made a little safer, faster, and more capable because the DNA of racing found its way into everyday machines.

The passion that started us has never changed. Only its purpose has grown.

The journey so far
2003

Founded on a passion for motorsport — set out to turn the discipline of racing toward everyday mobility.

23+ yrs

More than two decades of engineering at the limit — materials, surfaces, and tolerances validated against the hardest duty cycle there is: daily life.

70M+

Riders whose lives our products have touched — across Indonesia, Thailand, China, and Singapore.

Next

To be the world's leading high-performance technology in human personal mobility vehicles.

Where we are going.

That same conviction now carries a larger ambition — to be the world's leading high-performance technology in human personal mobility vehicles. The engineering born in the pursuit of victory belongs, in the end, to everyone who moves. Our work is to keep bringing it to them.

Inside our technology → Our purpose & vision →